Strategy and Brand Engineering

We took the first steps of the beefull brand, which we set out with the goal of charging every device that needs electricity, from phones to cars, scooters to computers, with ancreva. While creating this unique concept, which is the first and only one in the world, ancreva was not just a consultant in this 1.5-year project, but almost like the marketing and brand unit of beefull. They not only developed strategy and marketing ideas for our brand, but also went beyond these ideas and provided valuable suggestions. They provided critical guidance in developing new products and services for the success of our project and provided great support in implementing them. ancreva has made a significant contribution to the growth and success of our brand and has been a true guide in achieving our goals.

With ancreva, we carried out a comprehensive strategy and rebranding study for inavitas and endoks. During this process, which lasted nearly a year, ancreva team conducted one-on-one interviews with our clients, analyzed global examples in detail and created a brand identity for inavitas and endoks in line with these analyses. Based on this brand strategy, we successfully implemented a marketing plan in keeping with the KPIs. ancreva's competence and guiding approach in strategy development, creative idea generation and implementation was one of the most important building blocks of this process. Working with ancreva contributed greatly to transforming our vision into tangible and effective results.

Ancreva has demonstrated an extraordinary approach in their work for the Chamber of Mechanical Engineers. They examined similar chambers and non-governmental organizations around the world in detail, conducted one-on-one interviews with our members, and from this process, they came up with the 'Power of the Engineer, Power of the Future' phrase that best defines our chamber. In this comprehensive three-year project, ancreva not only developed a strategy, but also generated creative ideas based on this statement, creating a strong and coherent structure in terms of our corporate identity. They have implemented many projects such as podcasts, year of honor meetings in the profession, research on engineers living in Istanbul and preparation of digital content. ancreva has become not only a consultant, but also a business partner that produces strategic and creative solutions by acting as the marketing and research unit of our chamber

Ancreva has partnered with us on our global brand strategy, interviewing former and potential patients, analyzing the medical tourism market and competitors. They designed a strong strategy that differentiates our brand and effectively implemented it through visuals, messaging and colors. We have experienced a brand identity change that will be a first in the healthcare sector and this work has become an inspiring example for other clinics. With a particular focus on the UK market, they have created a communication fiction that reassures the global patient base. I would like to thank them for their professionalism and creative approach.

In our two-year collaboration with ancreva, they worked not only as a consultancy firm, but also as a marketing manager who embraced and endeared the brand within our company. In addition to implementing innovative ideas that strengthened our communication strategies, they contributed to our growth targets with their guidance in our expansion in Spain and Portugal. This collaboration reinforced our role as an opinion leader in the real estate sector and strengthened our brand power and reputation. We thank ancreva for their professional and creative approach.”

Ancreva team accomplished an important transformation together with us in Doğal Dükkan's e-commerce journey. In this process, which lasted about a year, we had the opportunity to understand both the dynamics of the market and our target audience in depth through competitor analysis, customer interviews and sectoral research. ancreva's digitalization consultancy helped us reach our customers more effectively by strengthening our online presence. Their expertise and innovative approach at every stage of the process not only helped us develop a strategy, but also provided us with practical, tangible solutions. ancreva has been a true partner in helping Doğal Dükkan achieve its growth targets and guided us on this journey.

Ancreva team took important steps with us in Mil Su's branding strategy process. They performed market, competitor and sector research and in-depth analysis of water needs. Through their customer interviews and interactions with industry professionals, we had the opportunity to better understand our target audience. Within the scope of the branding study, they developed the 'Right Water' tagline and presented innovative ideas that will promote our purified water more accurately and make it stand out in the sector. ancreva's strategy-making competence and creative approach played a critical role in achieving our goal of increasing the recognition of our brand.

Ancreva team provided strategic support during the transformation process of Şikayetvar. Their innovative approach helped us transition from a traditional complaint site to a real solution platform for our users. In particular, their work on new product development processes such as Trend100, product comparisons and video-based complaint solutions contributed greatly to strengthening our perception as the first and largest solution platform in the sector. ancreva and we worked as a team beyond a consulting firm, effectively owning our brand within the company.